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Data Privacy

Contact Information
Rheindigital GmbH
Kaiserstr. 137
53113 Bonn, Germany
+49 228 409781-0
Email address: info@rheindigital.com

Data Protection Officer
Markus van der Bijl
Am Heidstamm 59
50859 Cologne 
dsb@macandyou.de

 Relevant legal bases

For each data processing operation, we will inform you of the legal basis based on Art. 13 GDPR. Unless we specify the legal basis for processing in more detail, the following applies:
The legal basis for obtaining consent is based on Art. 6 (1) (a) and Art. 7 GDPR.
The legal basis for the fulfillment of our contract and the provision of our services is Art. 6 (1) lit. b GDPR. The legal basis for the fulfillment of legal obligations is Art. 6 (1) lit. c GDPR. The legal basis for the protection of our legitimate interests is Art. 6 (1) lit. f GDPR.

Revocation

You have the right to revoke any consent you have given to data processing for the future. The basis for this is Art. 7 (3) GDPR.

Your Rights

You have the following rights with regard to your personal data:
the right to information, the right to correction or deletion (“right to be forgotten”), the right to restrict processing, the right to object to processing, the right to data portability, the right not to be subject to a decision based solely on automated processing, including profiling, that has legal effect on you or similarly significantly affects you. You also have the right to complain to a data protection supervisory authority about our processing of your personal data.

 You can exercise your rights by sending us a request by mail or email: Rheindigital GmbH Kaiserstr. 137 53113 Bonn Email: info@rheindigital.com Phone: +49 228 409781-0

Data Protection Officer

If you have any specific questions about data protection, you can contact our data protection officer, Markus van der Bijl, at dsb@macandyou.de.

Image credits
The photos used on the Rheindigital website are from Rheindigital and were purchased with licenses from Adobe Stock at www.stock.adobe.com.

Cookies/Local Storage

We sometimes use cookies or store data in your browser's local storage. We use this technology to recognize you when you visit our website again. The legal basis for this processing is Art. 6 (1) (f) GDPR (legitimate interest). You can prevent cookies and local storage from being stored by adjusting the settings in your browser.

Log Data

We rely on automatic log data when our websites are accessed. We use this technology for technical administration and to secure our services. The legal basis for this processing is Art. 6 (1) lit. f GDPR (legitimate interest). We process the following data using this technology: name of the website accessed, date and time of access, status code of the response, browser type and version, referrer URL (the previously visited page), anonymized IP address.

Google Analytics

We use technologies from Google Analytics (Google LLC 1600 Amphitheatre Parkway Mountain View, CA 94043). We use this technology to improve our services. The legal basis for this processing is Art. 6 (1) lit. f GDPR (legitimate interest). The provider's privacy policy can be found here: https://policies.google.com/?hl=de. The provider has joined the Privacy Shield Agreement. This agreement constitutes a guarantee in accordance with Art. 46 GDPR. https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active You can object to data processing by using a browser plugin from Google, which is available here: https://tools.google.com/dlpage/gaoptout?hl=de. We use this technology to process IT usage data such as (e.g., page views, mouse clicks). In addition, an anonymous user profile may be created.

Hotjar

A good user experience is very important to us. We use Hotjar to better understand how you experience our website. Hotjar uses cookies and other technologies to collect and store information about the type of device you use to visit us (unique device identifiers), as well as its screen size, your IP address (anonymized), the browser you use, and your preferred language for viewing our website. This information is stored by Hotjar in a pseudonymized user profile, but is not used by Hotjar or us to identify individual users or merged with other data about individual users. Please visit Hotjar's privacy policy if you would like to learn more about how your data is used. If you do not agree, you can object to Hotjar storing a user profile containing information about your visit to our site and to Hotjar setting tracking cookies on other websites by clicking on this opt-out link.

Visual Website Optimizer

Rheindigital uses Visual Website Optimizer for web analysis, which serves to measure and analyze visits to the website. You can configure your browser so that it generally refuses to accept cookies and selected scripts, or so that you are informed in advance when a cookie is stored or a script is executed. For more information, please refer to the user manual for your Internet browser and relevant extensions (plug-ins). Please note that if you deactivate cookies and scripts, the website may not display correctly and/or its functionality may be limited. In addition to your browser settings, you can object to the collection and use of non-personal data by “Visual Website Optimizer” with future effect by setting an opt-out cookie in your browser here: https://vwo.com/opt-out/

Facebook

We use technologies provided by Facebook (Facebook 1601 Willow Road Menlo Park, CA 94025). We use this technology to improve our offerings and place advertisements for relevant target groups. The legal basis for this processing is Art. 6 (1) lit. f GDPR (legitimate interest). The provider's privacy policy can be found here: https://www.facebook.com/privacy/explanation. The provider has joined the Privacy Shield Agreement. This agreement constitutes a guarantee in accordance with Art. 46 GDPR. https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active. You can object to the use of cookies for reach measurement and advertising purposes via the deactivation page of the Network Advertising Initiative (http://optout.networkadvertising.org/) and additionally via the European website (http://www.youronlinechoices.com/uk/your-ad-choices/). We use this technology to process user interests and IT usage data such as IP addresses, page views, and mouse clicks.

LinkedIn Analytics and LinkedIn Ads

We use conversion tracking technology and the retargeting function of LinkedIn Corporation on our website. This technology allows visitors to this website to see personalized ads on LinkedIn. It also allows us to generate anonymous reports on the performance of the ads and information about website interaction. For this purpose, the LinkedIn Insight tag is integrated into this website, which establishes a connection to the LinkedIn server when you visit this website and are logged into your LinkedIn account at the same time.
You can find more information about data collection and data use, as well as the options and rights available to protect your privacy, in LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policy. If you are logged into LinkedIn, you can deactivate data collection at any time by clicking on the following link: https://www.linkedin.com/psettings/enhanced-advertising.

Hubspot

This website uses HubSpot, software from HubSpot Inc., 25 First St, 2nd Floor Cambridge, MA 02141 USA (“HubSpot”). HubSpot is used for inbound marketing purposes. Inbound marketing focuses on creating high-quality content for visitors to the Rheindigital.de website. Rheindigital also uses HubSpot to compile usage statistics using pseudonyms. Furthermore, personal and voluntarily provided information in the existing forms on the website is recorded in the HubSpot system and assigned to users. Information entered by you (email addresses, telephone number, name, and company name) is temporarily stored for further processing. This information allows further user analyses to be assigned to individual visitors. The resulting data and other voluntary information are subject to the purpose of service provision and are stored. If you download the newsletter or a document after visiting our website, this activity will also be visible to Rheindigital in HubSpot. You can subscribe to receive future newsletters using a double opt-in procedure, which is handled via a form from HubSpot. Unsubscribing from the newsletter is also done using a double opt-out procedure, which requires further confirmation in a subsequent unsubscribe confirmation in addition to unsubscribing in the newsletter you receive.

When you visit the Rheindigital website, HubSpot cookies are set, which are queried once and require data collection. You are free to accept or reject the cookies that are set. If you accept or reject cookies, you will be granted full access to the website in accordance with the General Data Protection Regulation. If you do not want to be included in HubSpot's usage statistics, you can object to this use, e.g. by preventing the installation of cookies through the appropriate settings in your browser software. The HubSpot Privacy Policy can be found here (http://legal.hubspot.com/privacy-policy).